brand storytelling - through uniforms.
The art of uniform is a dynamic canvas where fabrics, colors and designs intertwine to narrate the stories of your brand.
We aim to defy the norms and transform the mundane into the extraordinary.
The art of uniform is a dynamic canvas where fabrics, colors and designs intertwine to narrate the stories of your brand.
We aim to defy the norms and transform the mundane into the extraordinary.
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At Bower Coronado, uniform design was approached with a modern, boutique sensibility that reflects the property's playful personality and elevated coastal vibe. For the front desk team, we created sleek, contemporary silhouettes for women—tailored yet relaxed, striking a balance between professionalism and the laid-back elegance of Coronado. In the hotel’s dive bars, we introduced custom-printed fabrics featuring the Bower logo, used across shirts and aprons to bring a bold, branded touch to the guest experience. These pieces add character and a sense of place, making the uniforms feel uniquely tied to the property’s identity while maintaining comfort and functionality for the team.
At Shore Hotel Santa Monica, uniform design is rooted in the property's commitment to sustainability, relaxed luxury, and its iconic coastal setting. Each piece was developed to reflect the clean lines of the hotel's architecture and the natural beauty of the Pacific just steps away. The result is a wardrobe that feels both elevated and effortless—perfectly suited to life by the beach. From the vibrant coral dresses to the understated elegance of the front desk suiting, every garment was designed to echo the environment in which it lives. Shore Hotel Santa Monica's uniforms tell a story of place—where modern hospitality meets the timeless appeal of the California coast. The result is a wardrobe that feels connected, purposeful, and unmistakably local.
The goal of this project was to design and deliver bespoke uniforms for Hallpark Hotel’s valet/bellman and food & beverage staff that align with the hotel’s sophisticated brand identity, enhance staff comfort and functionality, and create a lasting impression on guests. The project emphasized creating visually cohesive designs that reflect Hallpark Hotel’s premium standards while meeting the practical needs of employees in high-activity roles.
Drawing inspiration from the bold elegance of a peacock and the sophisticated allure of a moody, upscale night bar, our team crafted a striking and intricate uniform design for the Waldorf Astoria. The result? A bespoke collection that perfectly embodies the luxury and refinement of this iconic property.
Nestled in the vibrant core of downtown San Francisco, boasting an impressive array of more than 650 rooms, the hotel has played host to distinguished guests, including the esteemed Prime Minister of Japan. Eager to elevate the guest experience to unparalleled heights, they sought products of uncompromising quality that would not only enhance the luxurious ambiance but also ensure their staff exuded an air of refined service. Entrusting this mission to the capable hands of the UA team, they embarked on a journey to redefine excellence.
Through a collaborative effort, we successfully designed and manufactured a uniform that effortlessly combines classic elements with a contemporary flair. The result? A seamless blend of history and modern sophistication.
Juggling sustainability, style, and washability criteria, our teams joined forces to create aprons that effortlessly embody timeless elegance, complete with sleek trims seamlessly integrated. Mission accomplished in weaving practicality with enduring style.
